Video Production: How To Start A Video Production Business In The Next 24 Hours (updated for 2019)

Video Production: How To Start A Video Production Business In The Next 24 Hours (updated for 2019)

Digital filmmaking. Video Production. Videography. All the same in my eyes. Now, I've talked to a lot of different people lately who think they need to get the glossy pamphlets, stacks of business cards, a website, a Facebook page, a Twitter account, an Instagram account, and email newsletter service like MailChimp, and a business license and an EIN from the IRS just to get started with business. If you're into film and videography, do you think you want all of this nonsense just to start a video production business?

And of course, you don't need so much as 3 credit hours, let alone a whole degree in business.

At its core, business is just about meeting a need and serving people.

 

Microbudget Filmmakers and Video Producers: DON'T DO THESE LAZY CAT MOVES IN YOUR SALES PITCHES (UPDATED FOR 2019)

Microbudget Filmmakers and Video Producers: DON'T DO THESE LAZY CAT MOVES IN YOUR SALES PITCHES (UPDATED FOR 2019)

This is really simple gang: when you are reaching out to clients (new ones - aka "cold" convo's - or you're maintaining ole relationships, that is anything that's not cold), be sure to put in the time to do a few easy steps in bridging the gaps. 

If your sole job as a movie director is to inspire, communicate, and lead, then that middle part definitely starts here, in the weeds of video production - long before you ever yell action on a set with 100's of crew and cast members.

You dig?

Video Production: More PLACES To Find Prospects if you're broke as a joke (updated for 2018)

Video Production: More PLACES To Find Prospects if you're broke as a joke (updated for 2018)

 

Video producers and budding filmmakers, lend me your eyeballs!

We've already talked a great deal about what to do when you're fishing for prospects.

If you haven't already, there's a guide on what to do once you have your list of prospects or even one way you can find more prospects.

However, if you are super broke as a joke, then you can do this manually. That's what we're going to talk about today. These are easy ways to find prospects in your backyard that you can practice your pitching skills to and also practice your filmmaking and more importantly, have a chance to serve THEM.

Ready to dive in? For those of you that want more - smurfs are blue - stick around to the end for the bonus.

Video Production: How To Cold Pitch PROSPECTs Like A Champ (Updated for 2018)

Video Production: How To Cold Pitch PROSPECTs Like A Champ (Updated for 2018)

Today, you're going to learn a new, not-so-easy way to cold pitch video clients, so pay attention budding filmmakers and videographers!

Not-so-easy?

That's right.

If you want to blast hundreds of emails and get zero response, march on drummer boy. 

If you want to send fewer emails, land quality clients and 

  • learn leadership
  • get a better grip on budgeting
  • cast vision
  • fine-tune your pitching
  • and get paid without racing to the bottom

then here's a detailed approach you can start right now in your video production. Everyone wants to be the next Hitchcock or the next Kubrick, but that doesn't come on a silver platter. 

If you want to tell stories of hope, love, forgiveness, _________________, you need to beef up your sweat equity!

Video Production: Questions To Ask A Potential Employer And How To Gauge If The Team Is Healthy

Video Production: Questions To Ask A Potential Employer And How To Gauge If The Team Is Healthy

My fellow microbudget filmmakers, most of the site's content is for the freelancer (whether on the side or F/T self-employment) and second to our community, the businesses who need videos. 

But what about video producers who are thinking they want to be gainfully employed by someone? I.e. you're someone's W2 problem. You pay half of FICA. You're paid for time-in-chair (e.g. 8-5, M-F). What about these video producers who dream of telling stories of hope on the big screen or the little screen? 

I don't mean to neglect this segment of video production. Truth of the matter is, all of us video producers have a fair shot of making it onto someone's team. And by that, I mean work with a few bright minds as their employee. Yep, we all want to be the next Nolan, but until then, we must work for clients or a company or both.

In this post, I'm going to outline some of the hard lessons I've learned in my past experience of shopping around at other companies/groups. I'm going to give you a tested (not theoretical) approach to navigating interviews and using your God-given senses to know if they're interested in you and if they're a good fit for you.

Bonus: Stick around, after the show, for a free performance by Limozeeeeeeen. Actually, I'll send you pt. 2 of a list of quality questions to ask an employer that I've learned and adapted to our world, questions I learned from people who are much wiser than I am (e.g. Patrick Lencioni). And just as useful, I'll give you the script I've learned to ask about the SALARY question, when you should pop the question, and how to handle any push back, plus YOUR RIGHTS as a worker and what you're not required to divulge.