videography

VIDEO PRODUCERS: What Do I Charge? Give Your Client An Exact Quote In The First Chat (Updated for 2019)

VIDEO PRODUCERS: What Do I Charge? Give Your Client An Exact Quote In The First Chat (Updated for 2019)

Fellow budding filmmakers and video producers, I know your pain when it comes to price-sensitive shoppers in need of video production. I also know speed is a currency in this new digital economy. You don't want to waste the client's time or yours when it comes to quoting your services. 

Our work in videos is extremely mathematical (as far the time goes), right down to the time spent color-grading and backing up footage in the cloud. After this post and its sequel post, I fully intend to equip you with the know-how to compute your quotes at the drop of a hat. 

Microbudget Filmmakers and Video Producers: DON'T DO THESE LAZY CAT MOVES IN YOUR SALES PITCHES (UPDATED FOR 2019)

Microbudget Filmmakers and Video Producers: DON'T DO THESE LAZY CAT MOVES IN YOUR SALES PITCHES (UPDATED FOR 2019)

This is really simple gang: when you are reaching out to clients (new ones - aka "cold" convo's - or you're maintaining ole relationships, that is anything that's not cold), be sure to put in the time to do a few easy steps in bridging the gaps. 

If your sole job as a movie director is to inspire, communicate, and lead, then that middle part definitely starts here, in the weeds of video production - long before you ever yell action on a set with 100's of crew and cast members.

You dig?

Video Production: Get Paid Today With Paypal.Me, Cash, Credit, Or Neither? (UpDATED FOR 2019)

Video Production: Get Paid Today With Paypal.Me, Cash, Credit, Or Neither? (UpDATED FOR 2019)

My fellow microbudget filmmaker, if you do any kind of video production in between projects, and if you find yourself scrambling to get paid, here's a tool I like and highly recommend. You can even get paid right away, as in today. It's quick for your client, and it's easy for you. 

So easy in fact, I had to write a quick take on it to disarm any mental barriers to trying yet another new gizmo on the web.

Ready?

Paypal.me.

Don't already have a Paypal account? Get one.

Client doesn't have an account? They can easily create one, en route to paying you. Create your link to get paid and share that turkey. 

At the end of the post, I'll walk you through how to get paid with Paypal, even if your client doesn't have a Paypal account (and/or refuses to get one).

Video Production: How To Cold Pitch PROSPECTs Like A Champ (Updated for 2018)

Video Production: How To Cold Pitch PROSPECTs Like A Champ (Updated for 2018)

Today, you're going to learn a new, not-so-easy way to cold pitch video clients, so pay attention budding filmmakers and videographers!

Not-so-easy?

That's right.

If you want to blast hundreds of emails and get zero response, march on drummer boy. 

If you want to send fewer emails, land quality clients and 

  • learn leadership
  • get a better grip on budgeting
  • cast vision
  • fine-tune your pitching
  • and get paid without racing to the bottom

then here's a detailed approach you can start right now in your video production. Everyone wants to be the next Hitchcock or the next Kubrick, but that doesn't come on a silver platter. 

If you want to tell stories of hope, love, forgiveness, _________________, you need to beef up your sweat equity!

Video Producers: How To GET VIDEO WORK WHEN NOBODY KNOWS WHO YOU ARE (UPDATED FOR 2018)

Video Producers: How To GET VIDEO WORK WHEN NOBODY KNOWS WHO YOU ARE (UPDATED FOR 2018)

When you’re just starting out (heck, at any point in your journey as a video producer or microbudget filmmaker), the majority of people will not know who you are. So you have to push against the grain that says “don’t call - don’t email - don’t drop by” etc. You have to make the calls and knock on doors! If people don’t know who the heck you are, you’ll never earn their trust or their business!

Here’s one way to “get out there": free work.

Free work is a two-edged sword though.